[The Epoch Times, June 2, 2022](Comprehensive report by The Epoch Times reporter Li Yan)Amazon(Amazon.com) said it will stop supplying Kindle e-readers to retailers in China starting Thursday (June 2) and will shut down Kindles in China next yeareBookshop. Under the pressure of the CCP’s censorship and virus clearance policies, the list of US technology companies that have withdrawn from the Chinese market is growing.
AmazonAnnouncing the decision on its official WeChat account on Thursday, it said it was adjusting its business strategic focus and other operations in China continued.
Kindle ChinaeBookThe store will stop selling e-books from June 30 next year, but customers can continue to download all purchased books for a year. The Kindle app will also be removed from the Chinese app store in 2024.
The company said the closure of the Kindle business in China was not due to government pressure or censorship.
“We remain committed to our customers in China,” an Amazon spokesperson said in an emailed statement. “As a global business, we regularly evaluate our products and make adjustments wherever we operate. “
“Through our portfolio in China, we will continue to innovate and invest where we can deliver value to our customers.”
The rest of Amazon’s business in China includes cross-border e-commerce, advertising and cloud services. The company’s e-commerce platform connecting Chinese buyers and sellers closed in 2019.
Earlier today, Amazon’s Kindle business in China has been abnormal, the official flagship store on Tmall is closed, and the JD store is out of stock on a large scale. This has sparked speculation about whether Amazon’s e-book business is about to exit China.
Foreign companies operating in China have faced increasing political pressure in recent years. The CCP pressures foreign companies to support the CCP’s position in advertisements and websites, and use this as a bargaining chip for foreign companies to gain a foothold in the Chinese market.
Reuters earlier reported that Amazon has been working hard to comply with Chinese regulations for a decade to protect and develop its business in the Chinese market, and has launched a “China Bookstore” program.
The project “did not generate a lot of revenue,” but according to internal documents, it became the key to winning Beijing’s backing for Amazon’s subsequent development of its Kindle e-book device, cloud computing and e-commerce businesses, the report said.
The report cited an internal Amazon briefing document in 2018, saying that by the end of 2017, China had become the largest global market for Kindle, “accounting for more than 40% of our global device sales.”
As the CCP increases its scrutiny and control over technology companies and insists on implementing the extreme COVID-19 (CCP virus, coronavirus) zero policy, more and more American companies are withdrawing from China or reducing their business in China, including Microsoft, LinkedIn, Yahoo, and Airbnb Inc, among others.
Vacation rental company Airbnb Inc said on May 24 that it will close all listings and experiences in mainland China from July 30. Chinese users will still be allowed to book listings and experiences abroad, the San Francisco-based company said.
Microsoft, LinkedIn and Yahoo have both pulled out of China in recent months; almost all major Western internet platforms, including Alphabet Inc.’s Google and Meta Platforms Inc.’s Facebook, have stopped offering services to mainland Chinese end users, citing Including the CCP’s censorship system and operational difficulties.
Responsible editor: Lin Yan#